Final-year Data & Product Management student at Bar-Ilan University (Dual-Degree in Information Science & Communication). Proven track record of merging data-driven insights with creative storytelling, leveraging 4+ years of community building and content strategy. Experienced in executing end-to-end data projects, defining product requirements (PRDs), and translating user research into technical solutions. Passionate about bridging the gap between R&D logic and user engagement to deliver measurable impact.
End-to-end data pipelines, ETL automation, and interactive Power BI dashboards. Python, SQL, and AI-assisted analytics that turn engagement logs into actionable KPIs.
PRD writing, user research (thematic analysis), UX/UI principles, and Agile methodologies. Translating user pain points into clear, testable product requirements.
Scaled a digital community to 75,000+ engaged followers. A/B tested content formats and executed cross-platform creative strategy from concept to delivery.
Competitor benchmarking, SWOT analysis, and AI-driven qualitative research. Translating strategic insights into clear feature prioritisation.
Oct 2023 – Jul 2026
Bar-Ilan University
B.A. Dual-Degree — Information Science & Communication
GPA: 97.05Relevant coursework: Product Management, Data Analysis, HCI, UX Research, Information Retrieval, Digital Strategy, Consumer Behavior, Database Management.
Oct 2025 – Sep 2026
Bar-Ilan University — PM Fellowship
Fellow: Product Management Program
GPA: 98Intensive fellowship in Product Management — strategy, PRD writing, stakeholder alignment, and go-to-market execution.
Mar 2018 – Nov 2020 · Reserve: 2023–2024
IDF — 188th Armored Brigade
Tank Commander & Operations Sergeant (Rasp)
Iron Swords — Tzav 8Commanded tank crews and combat personnel, overseeing operational readiness and personnel management. Directed company-level logistics and complex field deployments. Mobilised for active reserve duty (Tzav 8) during Operation Iron Swords (2023–2024).
Aug 2021 – Present
Self-Employed
Digital Content Creator & Community Manager
Scaled a digital community to 75,000+ highly engaged followers across multiple platforms. Conducted A/B testing on content formats, analysing engagement metrics to optimise reach and retention. Facilitated 1-on-1 user interviews and coaching sessions to extract qualitative insights.
Nov 2024 – Mar 2026
Maya Karvat Communications & Content
PR Specialist & Researcher
Conducted in-depth qualitative research and client interviews to define brand messaging for leading culinary brands (Taizu, "a" restaurants). Orchestrated cross-functional media operations and stakeholder alignments ensuring seamless PR plan execution.
May 2023 – May 2024
Alfi Productions
Creative Lead & Content Strategist
Directed cross-platform creative strategies, translating client requirements into engaging visual narratives. Collaborated with cross-functional teams to align content with strategic business goals, ensuring high user engagement and brand consistency.
Engineered Python/Selenium web-scraping scripts to extract raw engagement logs, establishing an AI-assisted ETL pipeline. Designed a Star Schema data model with complex DAX measures in Power BI and deployed interactive dashboards to production. Leveraged MCP to connect AI tools with local environments and implemented Webhook automations between Jira and Slack.
Led product definition and development of a functional prototype for a smart travel planning application in Base44. Conducted in-depth user research to identify friction points in multi-participant trip planning, and designed a goal-oriented UX with zero-friction onboarding.
Spearheaded comprehensive competitor research — comparative benchmarking, UX/UI mapping, and value proposition analysis. Integrated AI to automate qualitative and quantitative research. Delivered a strategic insights report with a full competitor matrix, SWOT analysis, and feature prioritisation recommendations.
Phone
+972-546150955
erezkim1234@gmail.com
Location
Hadera, Israel
linkedin.com/in/erezgartsman
I'm open to full-time opportunities in Product Management and Data Analytics, as well as freelance and consulting engagements. Drop me a message and I'll get back to you as soon as possible.